About Kuder

We support millions of individuals with our robust research-based college and career readiness platforms that empower educators to meet and exceed state reporting requirements.

About Kuder

We support millions of individuals with our robust research-based college and career readiness platforms that empower educators to meet and exceed state reporting requirements.

Helping Students See Their Future

What We do

We partner with schools across the globe to provide reliable career assessments, college planning tools, and guidance to prepare students for their future.

Our Purpose

We have a passion for helping students and adults around the world live happy and fulfilled lives in which they are able to make meaningful contributions that utilize their personal interests and talents. Hear more from Kuder Chairman, Phil Harrington, about what drives the Kuder team everyday.

Vision, Mission, Values

Our vision, mission, and values are enriched by the beliefs of the Harrington Family who inspired the company and have passionately made helping people find happiness and success in their life the ultimate goal.

Our Vision

To help people discover and achieve what they want to be.

Our Mission

To be the global authority in career guidance and education by providing evidence-based and proven tools to navigate life’s journey. Our resources help to raise aspirations to last a lifetime.

Our Values

Attitude is Everything  •  Create Partnerships  •  Deliver Success  •  Foster Innovation  •  Thrive Together

Passion, Dedication, and Expertise

Our People

With extensive industry knowledge and an unparalleled commitment to service, our team works together every day to develop the edtech industry’s most reliable line of career planning solutions.

Celebrating 85 Years of Kuder Career Assessments

Our History

The name Kuder has been synonymous with reliable, evidence-based career guidance solutions across populations throughout the world for many years. Kuder is the surname of Dr. Frederic Kuder (1904–2000), a pioneer in vocational guidance. His Kuder Preference Record, which dates back to 1938, was completed by more than one million people worldwide and was one of the most-used career readiness instruments in schools and colleges.

At the age of 95, Dr. Kuder approved the transfer of his interest inventories from McGraw-Hill to National Career Assessment Services, Inc. Our partners soon began referring to us as “The Kuder People,” and we officially changed our name to Kuder, Inc. in 2007.

This year marks the 85th anniversary of the Kuder assessments and we’re celebrating the history of career guidance that led to this point. We’re proud to continue Dr. Kuder’s legacy of research and guidance – reaching over 165 million individuals worldwide.

Impactful Insights Into College and Career Readiness

Our Research

View Research
Help Us Create Career Readiness Solutions for the Future

Careers

At Kuder, you’ll work with a passionate team of experts dedicated to helping students and educators. If you are inspired by the thought of inspiring others, we want you on our team.

Building Better Solutions Together

Industry Partners

Meet the industry partners who help us lead the way in college and career guidance.

Allyant Certificate of Accessibility Logo

Recognized by the Best in the Industry

Awards & Recognition

Awards for our work affirms our vision of helping people discover and achieve what they want to be.

EdTech Breakthrough Award
2024, 2023 College Prep Solution of the Year
Winner EdTech Breakthrough Award 2020
EdTech Breakthrough Award
2020, 2019 Career Readiness Solution of the Year
The Des Moines Register Top Workplaces
2024, 2023, 2022, 2019, 2018, 2017
E-Star Award Logo
President's "E Star" Award for Exports
2018
EdTech Digest Award
2024, 2018 Cool Tool Winner
EdTech Digest Award
2024 Trendsetter Finalist Award

Don’t Miss the Latest from Kuder

Our Newsletter

Subscribe to receive new blogs, research, and success stories directly in your inbox.